The Optimi College marketing course is designed to teach candidates the skills to cover campaigns, develop pricing strategies and targeting strategies based on demographic data and work with the company to develop more awareness of what they offer.

Deposit : R1,041.00

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 Mode of delivery: Distance learning
Subject breakdown
Effective Presentations
Influencing Others
Organisational Communication
Direct Marketing

Effective Presentations
Fundamentals of presentation
Audience analysis and supporting material
Building presentations
Presentation mechanics
Presentation process
Question-and-answer session
Fundamentals of persuasion

Influencing Others
About Persuasion
Understanding the Why’s and When’s of Persuasion
Sources of Resistance to Persuasion
Overcoming Resistance to Persuasion

Organisational Communication
Communication basics
Leadership and motivation
Relational context and organizations
Technology in the workplace
Context, stress, and managerial tools innovation and change
Power, politics, and diversity

Direct Marketing
How to use direct marketing to build your business
Planning your direct marketing campaign
Creating a direct mail package


Course starting dates: You can register and start studying this course at any time as registration is open all year round.

Admission requirements:

Grade 10

The ability to read and write in English

Learners must be at least 16 years of age




 Course type: Short Course

  Certification: Certificate confirming course completion

  Certification issued by: Optimi College




Assessment information

Online Assessments






Course fee: R2,970.00

Course Deposit: R1,041.00

Monthly instalment option: R482.25

Payment duration: 4 Months

Study duration: 10 Months


 Online Classroom Access Dedicated Client Engagement Support
Study Material and Courier Delivery Included
 Tutor Support


Deposit : R1,041.00